Mar 08 2007
Podcast Project Management is key
I’ve had a few occassions in my career when a project manager was frowned on as being a limiting sales factor. I’m not suggesting that things have suddenly improved. Indeed, I have been in many a sales or bid situation when the cost of project management was either absorbed elsewhere (hidden in mark-up or margin) or been seen and marketed inhouse to introduce a greater end or total cost.
The good news is that at least project management as a discipline has now been widely accepted as a career supported by some excellent companies that provide training - albeit that sometimes core disciplines such as understanding how to run a decent project definition workshop or show to analyse and produce a reliable project requirements can be missing from curriculums. There are also some companies focus more on accreditation rather than core competencies.
If there was an application that really needed project management, in my view it has to be Corporate podcastings.
Think about it:
1. Organising who, why and when the podcast and those involved will be affected.
2. Tagging standards
3. Communication strategy management
4. Quality assurance of what is going to be recorded
5. Set-up and maintenance of the infrastructure, both fixed and portable.
6. Content management systems (inc: Archiving an Filing)
7. Integration with internal or Customer wide communication strategies
8. Security planning
(inc: content release risk review)
9. E-Induction/e-Learning integration
(inc: linking to Knowledge Management approach)
10. Escalation when things go wrong!
(inc: contingency planning)
The above list is just for starters.
Consider the risk of information being miscommunicated or even taken out of context!
Corporate Podcasting should be inclusive not exclusive to a firm’s Communication & Knowledge Management strategy.
For example, if a meta data model is to be adopted for key corporate content assets, there needs to be greater consideration of the Knowledge Management issues too.
Project management has to be the key factor in assuring that the correct path to success is emarked upon.
Remember - Project inception to delivery, with measurement on-route.
Popularity: 31% [?]
Coporate Podcasting and Phonecasting has not been thought of before in the company I work for.
I will bring this informative article to the attention of my management, I believe it could make a difference to the way we work.
Global voicemessages has got to be the first application for this convergence based technology.