Jun
21
2007
I have found 5 new courses from Knowledge Hemispheres covering a range of
Corporate Podcasting and Web 2.0 topics including:
- Developing an effective Podcast for business (inc: The many Ps of Corporate Podcasting)
- Key Production techniques (inc: getting the right equipment, cost of ownership, archiving standards and effective engagement techniques).
- Corporate Communication Strategies (inc: Boundary scanning and lobbying techniques)
- Phonecast and Monetizing your Podcast
- Utilising the Power of Web 2.0 for business
- The benefits of Open source solutions
- eLearning & eInduction Integration Strategies (learning how standards like SCORM actually function and why many organisations adopt an Learning Management system).
It is worth reviewing their catalogue for an initial outline and outcomes specification for each course.
Popularity: 100% [?]
Mar
07
2007
Recently I had the chance to meet with the UK director of Phonecasting.
This organisation has some amazing new and practical applications for corporations (aka Corporate Podcasting)
Take for example some immediate applications or useful examples:
e.g.1. A project meeting has been conducted. Normally, someone will take the meeting minutes and distribute them via editing a document, storing/sending and awaiting a receipt on email.
e.g.2. A sales director has decided to make a special discount for a product or an important annoucement about product changes.
e.g.3. CEO’s wish to update their shareholders on what has been traditionally called a conference call - It is a time when the stock exchange will be listening hard for continued confidence in the firm in question.
e.g.4. A Sales person or Technical person is in transit without access to the Internet but urgently needs the latest news on a product sale or product fix/ support issue.
One solution is Phonecasting. This is where we see the convergence of audio and what I call ‘information reach’.
In summary, RSS can be used to ensure subscribers can get information when the want it and through a conventional route. This form of ‘push’ information is also excellent in not having to rely on extensive housekeeping of data. NB Content management disciplines can be integrated to make information available on an a set of asset life dependancies, i.e: time and associated validity (a bit like food labels - best before!)
Please watch the podcast (compressed quality through YouTube):
You can also get it from itunes and download it to your ipod (.m4v quality)!
Popularity: 57% [?]
