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Can Podcasting make you money?

It certainly does for TWIT – This Week In Tech. Watch this fascinating 40min video featuring Leo Laporte. I love the humor and insight into how podcasting can work – the figures ($) are also worth making a note of, re: the costs of old media.

It is important with any audience to get a devoted and loyal audience.

Watch out for when Leo say…

You don’t get fired you get cancelled.

My personal view:
The video gives us hope, re: a more liberated media – through the people rather than corporations…
However, my view is that the old media giants still have a lot of power!
In addition, advertisers are still with the latter.
NB We should still work hard to produce good content by the people for the people.

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