Corporate Podcasting Expressway

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In part 1 We look at the benefits of documenting a customer journey.

- Why consider this as a key business strategy
- What is a Network product / service Life-cycle?
- We look at 4 different strategies for mapping client needs

In part 2 outlines concepts and strategies for Customer Loyalty

- Increasingly, retention strategies and effective communication approaches (e.g: podcasting) can help convey organisational confidence and generate interest in the services offered by a firm.

Until next time, Thank you for your support.

Dr Savi

PS. Free white papers on these subjects and associated transcripts are available from our k-wiki

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